15/9/15 embargoed until Wed, Sep 16, 00:01
Heathrow Airport rapped over expansion ad by Advertising Standards AuthorityHeathrow Airport has been rapped over the knuckles by the Advertising Standards Authority over a prominent advert it used to promote expansion of the airport (1). Eight complainants challenged that the ad saying it was misleading , with its claim that ‘50% of local people’ were in favour of the airport’s expansion and featuring the text ‘those living around us are behind us’. The complaints have been upheld upheld, with the ads forbidden from appearing again in their current form.
John Stewart, chair of the campaign group HACAN, which opposes the expansion of Heathrow, said, “This judgment is not good news for Heathrow. It undermines a key plank of their campaign that they have strong local support for a third runway.”
Notes for Editors
(1). The ASA will publish its decision on Wednesday 16th September: www.asa.org.uk
For further details:
John Stewart on 0207 737 6641; 07957385650
Matt Wilson , Advertising Standards Authority , 020 7494 2122